Ninja ES301: An Ordinary Price, Set an Alert and Wait
Today's best price
3 stores · sorted by price| Store | Price | vs 90-day avg | Checked | |
|---|---|---|---|---|
| Best Buy Best price · 3 stores match this price | $449.99 | - | Aug 30, 23:00 ET | Go to store |
| SharkNinja | $449.99 | - | Aug 30, 23:00 ET | Go to store |
| Walmart Marketplace seller | $449.99 | - | Aug 30, 23:00 ET | Go to store |
90-day price history
lowest new price per dayAll 3 tracked stores sit at $449.99 today.
Is today’s ES301 price a deal worth chasing? No, but there is nothing to avoid either. As of August 31, 2026, the price sits right around where this model normally trades, so the honest read is an ordinary price: no genuine discount to hurry for, no premium to walk away from. The ES301 is tracked at three US stores, two of them first-party and one a marketplace listing, and all three currently match at a single new-condition figure, so the question is which seller to use, not which condition to accept. The steadiest move is to set a price alert and buy when a real dip appears or simply when you need the machine; how we track prices explains what the daily record shows.
What the ES301 brings to a counter
The ES301 is a 2-in-1 machine that pulls espresso and brews hot or iced drip coffee, so it fits someone who wants espresso drinks and regular coffee from one unit. It grinds on a conical burr offering 60 grind sizes, which sets the grind on the machine rather than with a separate grinder, and milk is textured by hand through a manual steam wand, giving you control over temperature and texture at the cost of doing it yourself. A built-in scale doses grounds by weight instead of by scoop, and a 47 ounce reservoir sets how many drinks you get between refills. It does not list a cold-brew mode, so it leans toward espresso and drip drinkers more than iced-concentrate fans. The 60 grind sizes give more room to fine-tune the grind for espresso than most machines at this level, and the manual wand rewards a little practice more than a one-touch system does, which is the main thing to weigh if you want milk drinks with minimal effort.
Which ES301 sellers to trust
Two of the three tracked stores, Best Buy and SharkNinja, sell the ES301 first-party, and they currently list at a matching direct price. The first-party versus marketplace guide covers why the seller label beside each price matters as much as the number itself. Both first-party stores carry the retailer’s own returns and warranty handling, so if a marketplace listing ever matches their price, the first-party option is usually the safer of two equal numbers.
When the ES301 price might move
There is no reason to expect a change on any given day. Machines at this level tend to hold flat for long stretches and shift around retailer promotional events rather than drifting daily, so a genuine discount, when it comes, usually lands on one of those calendar events rather than on a date you can pin down in advance. Set an alert and let the chart flag a real dip below the level this model keeps returning to.
Where the ES301 fits in Ninja’s range
For other Ninja machines we track, compare the Ninja ES601CY and the Ninja CM401, and weigh each on price rather than on any single spec. Our coffee-maker tracker has the rest of the field.
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